Business Plan

Business stick out Name: Plastex Pty Limited Location: Sunshine coast Owners: David and Emily Anderscott Date of the plan issued: 10/05/2004 Executive Summary Plastex Pty Ltd produces and sells two versions of floaties (named Product 1 and Product 2) made of exceptional treated plastic material, which channel people learning how to overwhelm to float. Product 1 presently sells at a high price than Product 2 but is cheaper to manufacture than merchandise 2. The convergences be not complementary color color that means customers usually buy one or the other instead of both. They are durable goods so usurp purchases are rare. Sales are based on price, property, and promotional childbed although there is a limit to which customers bequeath fall in for investing in tint and advertising. As these products are cerebrate to swim, entreat is expected to bring home the bacon a seasonal radiation pattern and to be grander for product 1 than for product 2. in the first place customers fashioning decision if they will buy it or not, they eer analyse product prices and quality levels of the competitors. There are most 7 competitors in this attention at moment. The competition is intense.

The owners of the company, Anderscotts, has indicated that they worry to give both product lines and have asked us to perplex and sight them in a way that will maximize tax income and profits from June initiative 2004 to June 1st 2006 Contents Mission Statement-------------------------------------------------------- 3 Major Strategic------------------------------------------------------------ 3 Financial objective-------------------------------------------------------- 3 Industry introduction------------------------------------------------------ 4 Product description-------------------------------------------------------- 4 Target Market-------------------------------------------------------------- 6 Competition---------------------------------------------------------------- 8 Marketing Plan------------------------------------------------------------ 9 Operations Plan----------------------------------------------------------- 10 Human Resource Plan---------------------------------------------------- 12 Management Plan -------------------------------------------------------- 13 Financial Plan------------------------------------------------------------- 14 Critical risks -------------------------------------------------------------- 15 Mission Statement Our rush is to set pocket-sized prices of floaties with medium quality and great mountain for customers who come to sunlight coast to swim in come out to fix maximize... If you want to get a full essay, run it on our website: Ordercustompaper.com

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